Fundraisers. What’s the right way to do ’em? Or, maybe a better question, “What’s the best way to do a fundraiser”? With a decade of doing them, here’s my take.
I tend to think that donations work best. Here are two reasons why:
When you ask for donations, some people will give… generously. The question I always get when we say, “Donations Only,” is, “What if we don’t have any money to give? Can we still eat/get our car washed/etc.”?
My response is always, “Yes.” No matter what the cost, come and be a part.
- When you start charging a set price (for anything), you run the risk of selling yourself and your services short. Sure, if you have great volume, then a set price is great. But if your volume/customer base isn’t great, then a set price will set you back.
Here are two advantages of asking for a “set price”:
You have a pretty good idea of how much food or supplies to get. There isn’t really a guessing game, and for those that are maximizing profits, this is a huge advantage.
- By knowing how many supplies to get, you won’t have as much waste.
Ultimately, donations have worked best for my ministry. We usually yield a profit of double the price we set beforehand. And, for those who can’t give a donation, we feel blessed knowing that someone had a meal or carwash without being able to pay.
1990s rock band Guardian has a song called “Coffee Can.” In it, they say that you can’t get to heaven on a coffee can.
But you may get to camp with a coffee can.
Do you fundraise? If you do, how do you fundraise?